1. Clay Global
Clay's crypto work includes the design system behind a crypto asset intelligence platform and branding and design system work for a DeFi platform, executed with the same discipline the studio brings to enterprise clients like Coinbase and Meta. That enterprise-caliber craft suits an exchange, payments platform, or infrastructure product that needs to read as credible to institutional and traditional finance audiences, not just crypto natives.
Best forwell-funded exchanges, payments platforms, or infrastructure products that need design credibility with institutional users.
Not fora first MVP on a startup budget — Clay's process and pricing assume a funded platform with real runway.
2. Avark
Avark is a Manchester, UK studio founded in 2020 and positions itself as one of the first design agencies built exclusively around web3, with more than 100 shipped products including a wallet for Sparkle AI (Finestt) built specifically to make sending money, earning rewards, and investing feel unintimidating to non-crypto-native users. The firm combines product design with front-end development and smart contract integration, capable of taking a product from zero to 100,000-plus users.
Best forwallet, DeFi, and gaming products that need genuine UX rigor around wallet-connect and transaction-signing flows.
Not fora slow, research-heavy discovery process — Avark moves fast, with same-day design cycles during active sprints.
3. RNO1
RNO1 has operated from San Francisco since 2010 and treats brand and product as an architecture problem for complex organizations — its Ourglass engagement involved building brand architecture, visual identity, and a full design system rather than a single static deliverable. Its web3 UX pricing runs $80,000 to $220,000 depending on whether the scope is a single dApp interface or a full protocol ecosystem including governance dashboards and developer portals.
Best forfunded protocols or infrastructure companies that need brand, UX, and multi-surface product design running in parallel.
Not foran early founder who needs a fast, focused MVP — RNO1's pricing and process assume genuine organizational complexity already exists.
4. 10Clouds
10Clouds has delivered more than 100 web3 projects, with named clients including Polygon, Parity, and the Web3 Foundation alongside consumer-facing product design for platforms like Crescent. Because the firm combines UX research, UI design, branding, and smart contract engineering under one roof, it suits teams on tight timelines that can't afford to manage separate design and development partners through a launch.
Best forinfrastructure and protocol teams that want design and blockchain engineering delivered by the same firm.
Not forteams that want the most visually distinctive boutique design — 10Clouds prioritizes efficient combined delivery over differentiated visual craft.
5. Noir
Noir has operated as a global brand studio since 2016, with offices in Dubai and London and a client roster spanning crypto-native names like Animoca Brands and Biconomy alongside mainstream brands like Nike and Universal. Through its venture arm, Noir has invested in some of the founders it brands, and cites supporting its portfolio companies in raising more than $165 million — a structure that aligns the studio's incentives with a client's long-term success.
Best forprotocols and founders who want a brand studio with genuine skin in the game beyond a project fee.
Not forteams that want a strictly arm's-length agency relationship — Noir's venture-studio model is a differentiator, not a neutral default.
6. Properly Studio
Properly Studio has designed for fintech and web3 clients since 2020, with named brand and product work including a rebrand for onchain analytics platform Cookie3 and a scalable brand system for Superfluid. Client testimonials specifically credit the studio's crypto fluency — understanding the space "better than any design firm around" — and standard practice includes full copyright transfer to the client after final payment.
Best forinfrastructure and DeFi founders who want a partner that's worked in web3 long enough to understand the culture, not just the visual trends.
Not forteams wanting a large enterprise footprint outside crypto — Properly's strength is depth within web3 and fintech specifically.
7. Overcome Studio
Overcome Studio builds brand systems specifically for protocols and infrastructure companies that need to turn a technically complex product into something a community rallies behind, with named clients including Numbers Protocol, Ceramic, and Tableland. Its approach leans on narrative, cultural framing, and event or activation work for web3 conferences and launches — treating a protocol's brand more like a cultural movement than a fintech product page.
Best forprotocols and infrastructure projects that need to build a loyal, engaged community, not just a functional interface.
Not forproducts where restrained, institutional-feeling design matters more than narrative and cultural resonance.
8. Arounda
Arounda has operated since 2016 with a global remote team and a broader enterprise client roster — Universal Music, Automattic, Chalhoub Group — that extends beyond crypto into fintech, healthcare, and SaaS. Its web3-specific work includes brand identity for Senzo, positioning the product as a trustworthy crypto neobank, and DAO brand and UX work explaining governance mechanics to new members.
Best forcrypto founders who want brand and product design from a team with deep experience outside web3 too, useful for products bridging crypto-native and mainstream audiences.
Not forteams that want a crypto-exclusive specialist — Arounda's web3 work sits within a much broader practice.
9. Mission Control
Mission Control is a small, fully remote studio taking on a limited number of clients at a time, with fintech and AI among its core industries alongside crypto-adjacent work. It doesn't carry the crypto-exclusive positioning of the specialists above, but suits an early-stage founder who wants senior-designer access without navigating a larger agency's account structure.
Best forearly-stage crypto and fintech-adjacent startups building a first brand and product foundation.
Not forteams needing deep, demonstrated wallet or DeFi UX experience specifically — that track record is thinner here than the web3-exclusive specialists.
10. Lazarev.agency
Lazarev.agency has designed more than 500 products since 2015 from its San Francisco base, with a process built around upfront research before any screens get designed. Its clearest web3 case study is Metastaq, a B2B platform letting Fortune 500 brands mint NFTs without needing blockchain expertise — a usability problem centered on making unfamiliar technology feel unthreatening to a non-technical enterprise buyer.
Best forenterprise or B2B web3 products where usability for non-technical buyers matters more than crypto-native visual conventions.
Not forfast-moving DeFi or NFT launches — Lazarev's research-heavy process adds time a sprint-paced launch may not have room for.
